Loren McHenry has worked in the live music scene in Sydney for over 15 years. Starting out managing and booking local bands, she moved on to working as an event manager. She has worked at most major venues in Sydney including The Hopetoun Hotel, Factory Theatre, Metro Theatre, Enmore Theatre, and most recently The Oxford Art Factory.
Loren has also worked on Australian major festivals such as Big Day Out, Homebake and Splendour in The Grass. She is currently involved in Dress Up Attack! – a festival for Children and their parents.